We know that often marketing gets a bad rap. We get it. So many people out there approach it with the wrong motive and go about it the wrong way.
So why do WE do marketing? Why are WE so passionate about it? Why does Marketing with Wisdom exist?
1 Peter 4:10-11 says, “Each of you should use whatever gift you have received to serve others, as faithful stewards of God’s grace in its various forms. If anyone speaks, they should do so as one who speaks the very words of God. If anyone serves, they should do so with the strength God provides, so that in all things God may be praised through Jesus Christ. To him be the glory and the power for ever and ever. Amen.”
We believe that God has gifted each individual and that we should be faithful stewards of our gifts. Some gifts are more visible than others, like singing and songwriting. And, a part of being a faithful steward of those gifts may be that you are letting the world hear your songs, not with the motive of making YOURSELF famous, but with the motive of making JESUS famous.
One of the most effective tools for artists and creatives is marketing. Marketing is simply communicating effectively and intentionally what you have to offer the world - the value you can add to people’s lives. If you have a powerful voice of hope that points to Jesus and you don’t do what you can to share that with the world, you’re not being a faithful steward of your gift.
We believe we, as a marketing agency, are here to serve Christian creatives by helping them be faithful stewards of their gifts - helping them amplify the message of truth and hope that they have to offer the world - the Good News of Jesus Christ.